The platform
One platform to score, refer, co-market and measure
Every part of a co-selling program in one workspace: who to invest in, what each partner sends and receives, which events to back, and the pipeline it produced.
Capabilities
Five capabilities, one workspace.
Partner scoring you can explain
Every partner ranked on customer overlap, strategic fit and readiness. Open any score and every input behind it is there, so the team agrees on where to invest.
Explore partner scoringTrack partner referrals in both directions
Every lead a partner sends you and every lead you send them, in one ledger. Partners submit through a link with no login, and every stage change is recorded with who and when.
Explore referral trackingFund the joint events that fit both audiences
Audience overlap, partner strength and cost side by side before you commit the budget, with every number marked as yours, a partner's or an estimate.
Explore event fit analysisCo-marketing white papers, from first draft to approved
Start every joint white paper from an AI first draft, right on the event's page in Coselly, built on the event and the partners behind it. Your team edits, approves and prints; nothing is saved until you choose.
Explore co-marketing contentMeasure partner-sourced pipeline you can defend
Campaign pipeline, referral pipeline, won revenue and ROI by partner, win rate and the partner leaderboard, each total taken from the record that produces it, with one win-rate definition on every screen.
Explore measurement & attributionRoles, audit log and data isolation
The controls security, RevOps and finance ask for, on every capability.
Security controls
How it works
The co-sell lifecycle, in four steps.
Every partner ranked on customer overlap, strategic fit and readiness. Open any score to see the inputs behind it.
- Overlap, fit and readiness for each partner
- Contacts, meetings and history on one page
- Filter by tier, status and region; export the list
Every lead a partner sends you and every lead you send them, so you can see who gives as much as they get.
- Referral links with a note, an expiry and a limit
- Partners submit without an account
- Every stage change recorded with who and when
Fit, audience and cost side by side before you commit the budget, and a white paper ready for the room.
- Audience overlap and partner strength per event
- Every number marked: your team, a partner or an estimate
- White papers with an AI first draft
Won revenue, win rate and the partner leaderboard in one view, with one win-rate definition on every screen.
- Campaign pipeline from campaigns; referral pipeline and won revenue from referrals
- One win rate the whole team trusts
- The next best action, from your own data
Step 01 · Score
FAQ
What does Coselly do?
Coselly is the co-selling platform for B2B partner teams: partner scoring, two-way referral tracking, event fit analysis, co-marketing content and partner attribution in one workspace.
How is our data protected?
Each organization's data is kept apart in the database, roles are checked on every request, and the changes people make are in an audit log admins can export.
How fast can we start?
Book a demo, and we set up your workspace with you after it.
See it run on your own partners.
A 30-minute walkthrough on your program, then your workspace set up with you.