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Event fit analysis

Fund the joint events that fit both audiences

Audience overlap, partner strength and cost side by side before you commit the budget, with every number marked as yours, a partner's or an estimate.

A Coselly event page with audience overlap, partner strength and an overall fit score for a fictional event
Event fit analysisSample data

The problem

Event budgets are spent on instinct

Co-marketing money goes to the event someone liked last year. By the time anyone checks whether the audience matched, the budget is gone.

How it works

  1. 01

    Add the event

    Dates, audience, reach and cost, and the partners attending with you.

  2. 02

    See the fit

    Audience overlap and partner strength combine into one fit score you can open and check.

  3. 03

    Decide and prepare

    Back the events that fit, and walk in with a white paper made for the room.

Fit before spend

Overlap with your target customers and the strength of the partners attending, combined into a score the whole team reads the same way.

  • Audience overlap and partner strength
  • Cost and expected reach on the same card
  • Every number marked by where it came from
A Coselly event page with audience overlap, partner strength and an overall fit score for a fictional event
Fit before spendSample data

Ready for the room

Turn any event into a printable white paper that makes the case to attendees, with an AI first draft to start from.

  • Printable white papers per event
  • AI first draft, edited by you
  • Nothing saved until you choose

Governed like the rest of your revenue stack

Every organization's data is kept apart in the database, every role is checked on every request, and the changes people make land in an audit log your admins can export.

  • Viewer, member, admin and owner roles
  • An audit log admins can export
  • Row-level isolation between organizations

FAQ

How is event fit calculated?

From audience overlap with your target customers and the strength of the partners attending. Open the score to see both.

Where do the numbers come from?

Every number is marked as entered by your team, provided by a partner, or estimated, so nobody mistakes a guess for a fact.

Can we compare events?

Yes. Events sit in one list with fit, reach and cost side by side.

Can we prepare material for an event?

Yes. Each event can have a printable white paper, with an AI first draft you edit before sharing.

See it run on your own partners.

A 30-minute walkthrough on your program, then your workspace set up with you.